To educate a first time entrepreneur to be able to develop problem solving skills and come up with ideas.
To help an entrepreneur advertise their products and services in digital platforms to increase reach and scale up their business.
Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions.
The customer journey spans a variety of touchpoints by which the customer moves from awareness to engagement and purchase.
A minimum viable product is a product with just enough features to satisfy early customers, and to provide feedback for future product development.
Growth hacking is a process of rapid experimentation across marketing channels and product development to identify the most efficient ways to grow a business.
Startups need press, but can't afford expensive agencies. In this lesson, learn the proven process for getting press for startups.
When you have a viable business plan for your start-up and you know how much funding assistance you need, and what it will be used for, it is time to start looking for investors.